The calm and soft-toned “OLIVE” colorway offers a relaxed, understated look, while “BLUE” delivers a vivid yet refined presence.
2026.06.12
Product
POTR introduces its new collection, “DISSECTION,” a series designed to make carrying, accessing, and organizing personal belongings more comfortable and convenient.
2026.06.05
Product
We are pleased to announce the release of a collaboration collection with New York–based artist Aurel Schmidt
2026.05.29
Product
POTR is pleased to introduce its new “CLAN” series, inspired by the meanings and effects that colors have on people.
It is the first collection "MONOGRAM" series of "POTR".
POTR is a brand based on the concept of lifestyle, making use of the manufacturing experience that Yoshida&Co. has cultivated over its long history. Since the brand announcement in 2021, we have announced collaborations with brands and people representing each scene, such as art, music, and sports.
The MONOGRAM series of the first collection is a collection of all 9 types with POTR original monograms that look three-dimensional at the angle of light. A monogram pattern is expressed in jacquard on a glossy nylon fabric woven with high density. This fabric, which has undergone cotton bonding processing, is characterized by its lightness and suppleness.
The tote bag is a size that can store A4 documents, which is just right for daily life. The interior is equipped with open pockets and clear pockets, and the handle can also be worn on the shoulder. It features a simple design that is not bound by the scene or style of use.
<number of pockets> ・ Exterior: 1 zipper pocket / 1 open pocket / 2 hook pockets ・Interior: 1 open pocket / 1 hook-and-loop pocket
MONOGRAM is a collection of bags that are close to the lifestyles of various people and enrich their daily lives.