The calm and soft-toned “OLIVE” colorway offers a relaxed, understated look, while “BLUE” delivers a vivid yet refined presence.
2026.06.12
Product
POTR introduces its new collection, “DISSECTION,” a series designed to make carrying, accessing, and organizing personal belongings more comfortable and convenient.
2026.06.05
Product
We are pleased to announce the release of a collaboration collection with New York–based artist Aurel Schmidt
2026.05.29
Product
POTR is pleased to introduce its new “CLAN” series, inspired by the meanings and effects that colors have on people.
It is the first collection "MONOGRAM" series of "POTR".
POTR is a brand based on the concept of lifestyle, making use of the manufacturing experience that Yoshida&Co. has cultivated over its long history. Since the brand announcement in 2021, we have announced collaborations with brands and people representing each scene, such as art, music, and sports.
The MONOGRAM series of the first collection is a collection of all 9 types with POTR original monograms that look three-dimensional at the angle of light. A monogram pattern is expressed in jacquard on a glossy nylon fabric woven with high density. This fabric, which has undergone cotton bonding processing, is characterized by its lightness and suppleness.
The daypack has an independent 13inch PC pocket and is a functional item adapted to modern lifestyles. The front zipper pocket can store personal items such as wallets and smartphones. The large-capacity main compartment is also equipped with hanging pockets that are convenient for subdividing, making it easy to organize your luggage, making it a recommended item for a variety of occasions, from everyday use to travel.
<number of pockets> ・ Exterior: 1 zipper pocket / 1 open pocket / 1 pocket with hook / PC pocket (13 inch compatible) ・Interior: 2 open pockets
MONOGRAM is a collection of bags that are close to the lifestyles of various people and enrich their daily lives.